Britannia case study

Edrevel Impact Story

From Manual Assessments to AI-Powered Skills Intelligence Across Distributed Operations

Illustration showing the impact of Edrevel on eSevai services in Tamil Nadu, India — Banner image depicting the transformation of public service delivery in Tamil Nadu through Edrevel's solutions.

Background

Legacy Assessment Processes in Global Manufacturing

Despite Britannia's market leadership, the company faced critical workforce development challenges across their distributed manufacturing network.

Excel-based officer competency assessments required 10 weeks to complete. This created significant delays in training deployment as manual documentation consumed 2 man-days per factory per assessment cycle.

Inconsistent evaluation standards across 23 facilities limited real-time visibility into skills gaps. The lengthy process meant there were fewer training interventions that were reactive rather than proactive, potentially affecting product quality, safety compliance, and operational efficiency across global operations.

Illustration showing the digital transformation of eSevai services in Tamil Nadu

AI-Powered Manufacturing Workforce Intelligence

Britannia partnered with Edrevel to transform their workforce assessment and training processes through AI-powered learning. The Edrevel platform was deployed on factory floor kiosks with multi-language support designed specifically for industrial environments.

Edrevel aided in delivering Britannia’s dual competency framework which assessed both Employee Value Proposition (EVP) for workplace behavior and Functional Core Competency (FCC) for technical knowledge across departments, providing comprehensive skill evaluation within one comprehensive platform.

The system is equipped with real-time gap analysis by comparing manager evaluations with employee training assessments, to enable automatically targeted training recommendations.

This AI-powered automation, immediate insights dashboard and flexible delivery made quarterly assessments possible, a significant improvement from the previous annual assessment cycle.

The phase I implementation covered 431 officers across 3 departments in 18 of 23 manufacturing facilities, with scalable architecture ready for full company expansion.

75%

Time Reduction

₹2,00,000

Time Reduction

288 Hrs

Productivity Gain

4X

Assessment Frequency

431

Officers Assessed

Edrevel's self-assessment tool enabled us to conduct officer assessments, manager reviews, and training recommendations in 20 days versus our typical 10 weeks. The success was so clear that we moved from annual to quarterly assessments for more granular evaluation and sharper training analysis. The new process delivered ₹200,000 in cost savings, improved productivity by 288 hours, and saved 2 man-days per factory across our 18 facilities.

Manivannan K., Technical Training Manager

Britannia Industries Limited

Faster Assessment

Reduced Manual Overhead

Improved Skills Intelligence

Platform Benefits:

Industrial environment deployment with multi-device accessibility
Fast training delivery and assessment with AI
Real-time competency gap analysis and skills intelligence
Compliance-ready documentation for regulatory requirements
Scalable architecture proven across distributed operations
Cultural and regional integration enhancing rather than replacing management structures